Blog

5 Ways to Build a B&B, Farmstay or Holiday House Business Online

B&Bs, farmstays and holiday homes aren't usually located in highly populated areas. Booking agencies maintain that you won't be able to attract attention on your own if you run a small business like this. Well, in [...]

From Conversation to Conversion – Social Media & Your Website

So you have a Facebook page or an Instagram feed - what now? How do you make sense of these in the context of your overall online marketing? This is a quick guide to where [...]

Must Have Features For Tour Operator Websites

To succeed as a tour operator your website has a couple of very important jobs to do for you. Mobile Responsive Travellers research and book on their phones and tablets because they're on the road. [...]

Improving Sales with Live Chat and Online Credit Card Payments

Paul runs his online travel agency using WooCommerce. In this article Paul discusses the difficulties he faced when he tried to get a payment gateway for his startup business. He talks about how he came [...]

Happy Holidays from OM4

Thanks for making this such an exciting year at OM4. Maybe you're one of people who launched a new venture with us. Maybe you are an established business we coached. Perhaps we refreshed your brand, [...]

Golden Backpack 2016 Winner – Congratulations to One Stop Adventures

Congratulations to Paul Byrne and the team at One Stop Adventures for picking up the 2016 award for the Best Small/Independent Travel Agent – Australia. Travel agents who have adapted to market conditions are thriving, even [...]

New OM4 Website Launched

We've taken our own advice, and launched a new-look OM4 website. We have updated our portfolio with some recent projects, and backed them up with some detailed client interviews that tell the story of what it's [...]

Colours and Spirit

We’ve had the pleasure recently of working with Dawn Meader to relaunch her website. Working with a wide range of colours is a fascinating process. Dawn’s works make such incredible use of colour, it looks effortless – and of course it isn’t. It takes such talent to balance colour, composition and subject. The artworks are amazing, and speak for themselves. […]

Custom Post Type Editor Upgrade

Today we have released a new version of our Custom Post Type Editor plugin, in preparation for WordPress.org adding language pack support to WordPress plugins. […]

Typekit Fonts for WordPress v1.7.2 released

Typekit have recently changed their default embed code so that Typekit fonts are now loaded asynchronously, in order to improve the performance of websites using Typekit fonts. Today, we have released a new version of our Typekit Fonts for WordPress plugin, which now uses this new asynchronous tracking code. […]

SMS Notifications from WordPress

If you run a WordPress website, you probably are used to getting email notifications. But would you like to receive SMS notifications as well? For example: when you receive a new order in your WooCommerce store? when someone encounters a problem while trying to pay for the contents of their cart? when someone fills out your web enquiry form? when a team member publishes a new blog post? […]

IMAP, Postbox and Large Gmail Accounts

I’ve used Google Apps (Gmail with your own domain, if you like) via the web interface for many years now. On a few occasions I’ve tried to set up a mail reader using IMAP, such as Apple Mail, Outlook, Airmail or other boutique mail clients. But the process inevitably choked up due to the accumulated GBs of mail history in my main mailbox. […]