News about online marketing events and activities.

How To Speed Up Your WooCommerce Order Processing

  “Anyway is anyone else having problems with slow orders?” “I placed an order last Saturday and they didn’t even attempt to ship it out yet!” “I placed my order with express shipping. It’s now over a week from my original date of order and my status is still on order processing.”   When was the last time one of your customers complained about a delay in delivery? Once a customer might have suffered in silence but now they’re quick to share their frustration. If your products or services are diverse there’s an even greater chance of order processing delays. Diversity means that your supplier, packaging and dispatch details may all may differ from product to product. Everyday sales will go through quickly but anything unusual will slow down the whole system. Your order processing team will have to remember what to do, check for more information or you ask questions. The challenge is how build a system so that your order processing team are across the detail and orders can be turned around quickly and without error. […]

Our New WooCommerce Order Management Plugin

We’re excited to be launching our third WooCommerce plugin, After The Order. The idea for this came from some of our WooCommerce clients who sometimes had issues with staff making errors when fulfilling online orders. We also use WooCommerce ourselves, and had developed a note taking system for infrequently ordered services in our own store so we could save time. The new plugin lets you record special instructions with the product information. When orders occur, the special instructions appear as part of the order email generated by the WooCommerce store. In essence, the plugin is helping you implement a better system for order management in your business. Good systems make your life easier as well as making it possible to delegate to others. Your system shall set you free! […]

Colours and Spirit

We’ve had the pleasure recently of working with Dawn Meader to relaunch her website. Working with a wide range of colours is a fascinating process. Dawn’s works make such incredible use of colour, it looks effortless – and of course it isn’t. It takes such talent to balance colour, composition and subject. The artworks are amazing, and speak for themselves. […]

Using Receiptful with Physical Products and Deferred Payments

I’d like to share what I’ve learned recently about Receiptful. Receiptful is the brain / love child of Adii Pienaar, co-founder of WooThemes and also at the helm when Jigoshop morphed into WooCommerce. Yep, that WooCommerce, that has gone from 0 to 30% market share in a few years. In short, WordPress legend. […]

A bet is a Bet

On the weekend, the Hawthorn Football Club won the 2013 AFL Grand Final. We at OM4 have a friendly relationship with the crew at Goin’ Off Safaris, who are keen Hawthorn fans. The relationship is close enough that Glenn was silly enough to place a bet with Lunch at Goin’ Off Safaris: If Fremantle win, the website would display the Dockers’ colours for a day If Hawthorn win, the website would display the Hawks’ colours for a day […]

Automate your WooCommerce Store with Zapier

Today, OM4 in collaboration with WooThemes and Zapier have launched a simple and powerful way to integrate your WooCommerce online store with 230+ third party web services such as Highrise, Twilio, Campaign Monitor, MailChimp, Xero, Zendesk, Dropbox, Google Docs and more! Once you purchase, download and install the WooCommerce Zapier Integration plugin, you are able [...]

SEO Webinar – helping customers find you online

How do you position your website so that your customers easily find you online?  Spend two hours in OM4's SEO Concepts Webinar on Thursday, September 12 and begin your SEO learning journey. To join us you can register here. LET'S START AT THE VERY BEGINNING Search engines look for the same signals as your customers. They want you [...]

OM4's 6th Birthday!

6 years ago today, OM4 was born. 2,190 days later, we are fortunate enough to have fantastic customers in 6 different countries (Australia, China, Hong Kong, Singapore, Indonesia & the USA), across many different industries. OM4's small team of 7 people (in 3 different countries) would like to thank all of our valued OM4 customers. [...]

Choosing a Hosted Email Provider – Google Apps, Rackspace Email & Zoho Mail

Updated: March 2016 Choosing an email hosting provider for your business email (e.g. is an important decision. Email is a vital tool for business, and it matters if it doesn't work properly. We help our clients setup their business email, primarily Zoho Mail, Google Apps and Office 365. We used to include Rackspace Email, [...]

Distraction Free Writing with WordPress

Adding relevant, informative content to your website is an excellent way to increase your authority for your readers, and for search engines. As true as that statement is, most of us find putting words on a page challenging. Wordpress now offers a feature that removes at least one of the possible distractions when you want [...]