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Staying Up To Date

As the great philosopher once said, if you can’t be free, at least you can be cheap. For many years Overture was a very popular keyword research tool. But it wasn’t that accurate, and it stopped being updated regularly.  Free, and very, very cheap. But Overture is still used widely as a meaure of popularity. […]

The role of keyword research

Understanding keywords, and knowing how to make use of keywords research, is a powerful differentiator for online business. To help explain keyword research to business owners and those responsible for marketing strategy and planning, I’ve written an introductory article called Keywords Research: Sonar for Online Marketing. The article introduces keyword research and explains how it […]