Apple’s launch of MobileMe is notable. Is it relevant for small business?
Hard to say, as it hasn’t been released, just announced.
But in a nutshell, no, it is not suitable for small business. Apple could (and probably will) address this in the future however.
I’ve discussed recently that we use Google Apps for our business mail and calendaring. For a whole bunch of reasons mentioned in Simplify your Email Life, so I won’t go into them here.
Apple say that MobileMe is Exchange for the rest of us. Curious. An individual is a lot further away from Exchange than a small business.
MobileMe is an extension of the .mac service, which has never been aimed at small business.
With MobileMe, Apple give us a new browser based email interface. But also calendaring and address book. Sort of like Google Apps.
Apple’s MobileMe service syncs to Mac Mail and Outlook. You also get integration with the Gallery features we have had in Mac, which make it easy to publish galleries of photos to the web.
It runs from me.com, which is a cool domain to be sure.
But it is not a small business application. Businesses want to run their own domain email, such as joe@joesdomain.com. And they need an easy way to manage multiple emails.
Have Apple addressed spam? One of the biggest reasons for going with Google Mail is the spam filtering. If Apple can do as well as Google on this front, then they will earn loyal users of their mail service.
Having used .mac and sync services for some time, I am sceptical that it will be a smooth experience to replicate data across iPhones, Macs and PCs.
And having stopped using desktop mail and calendar apps, I no longer see any reason to replicate information around. Just keeping my mail box and calendar in one place makes sense, all I want is to get to it from anywhere.
My guess is that once people start to use browser mail and calendaring on their iPhone, a lot more people will make this move.
One final thing from a comparative perspective – Google Apps is free. MobileMe costs around $99/year, per user.
The iPhone is a huge device for business, and I will get one when it finally arrives in Australia. It will let me run my Google Apps based mail and calendar.
One day, Apple might offer a small business oriented version of MobileMe. But we aren’t there yet.
MobileMe looks like an incredible consumer application, and I look forward to it thriving.
Would it be possible to use both? I.e., use Google Apps to get a Gmail account with your domain name, then forward it to your Mac Mail – then use MobileMe to push the Mac Mail to your small business’s various devices. That way you get the benefit of both, right?
Will, yes you could do that. Although the iPhone integrates with Gmail as well. My understanding is you can sync your iPhone with Address Book / iTunes without .mac/mobile me. And of course your iPod. So not sure what mobile me offers in the way of extra integration with devices.
Good article, but perhaps we are a step ahead now. A domain can be matched to any MM account now, and I just heard via support chat, that if you have many domains you can forward them to sub-directories of the domain you have setup, which allows you a kind of multi-hosting. Consider that iWeb is the most easy-to-use web design platform and there are features that work only on MM, not on another server (search, blog comments, page counter, etc.). Please have a look also at this book at amazon:
http://www.amazon.com/reader/0470436417?_encoding=UTF8&ref_=sib%5Fdp%5Fpt
And here is an excerpt:
http://media.wiley.com/product_data/excerpt/17/04704364/0470436417.pdf
Best regards,
Pierre
Pierre, while I advocate Apple Mac products in a lot of situations, I’m still not sure I agree that MM is a good option for small business. I’ve seen a few examples of iWeb sites that are terrible when it comes to search engine friendlliness – and the work required to unpick those issues would be significant. Using a domain just for an iWeb website is a good start, but a business often wants to use a domain for web, mail and calendar services, and MM isn’t much help there. With the rise of internet disk products like GetDropBox, the value of an iDisk is also diminished. So while I think MobileMe is a good product, it isn’t aimed at small business.